Glen Luchford Prada 96-98

London: IDEA, 2020.
Condition: Fine
First printing, 1,000 copies
30.5 x 28cm. 116 pp

This book documents Glen Luchford's iconic campaigns shot for Prada from 1996 to 998. The huge cinematic billboards all over the world featuring Amber Valletta, Willem Dafoe, Joaquin Phoenix and many others are reproducced in their entirity and discussed at length in the book's text, a transcript of a conversation between Glen and Lou Stoppard. Glen tells the story of these famous fashion images.  "We worked with Cinecittà Studios, where they made all the Fellini movies—they still have an amazing art department there. They are really fine technicians, real artisans. So, when I brought in my little screen grab print out of the kid running through the snow maze in The Shining and said I wanted to build this, they said fine. They drew it out on paper, a rough sketch and then they went away and engineered it—they had to figure out the perspective and the length, which they did really well. They spent a week building it, while we were doing the other shots—they brought in like two tonnes of rock salt because that gives you the best snow texture. They were putting in all the little olive branches into the wall individually, creating this maze effect. They were spraying it with this foam that’s used on aeroplanes, because that also gives a good snow texture."  Clothbound hardback with debossed prints and text on front cover and printed photograph on back cover. Designed by Ezra Petronio. including Chromolux inserts. Item #20337

Price: $300.00

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